DATA4FOOD2030

Interactive dashboard: production, marketing and location of wineries (Mallorca).

TERRITORY

SPAIN

AREA TO BE DIGITISED

Business Processes

SUBSECTOR #1

Agriculture

SUBSECTOR #2

Vineyard winemaking

CROP PRODUCTION SYSTEM 1, 2, 3

Irrigated

Organic

Protected cultivation

TECHNOLOGY

Big Data and Data Analytics, Machine Learning

DIGITAL SOLUTION CATEGORY

BI Tools

STAKEHOLDERS

Agricultural cooperativas and associations

IMPACT

Productivity

Interactive dashboard: production, marketing and location of wineries (Mallorca).

Farm challenges

Eliminates Data Fragmentation: It centralizes scattered private and public data into a single source, allowing for accurate and effortless benchmarking.
Optimizes Strategic Decision-Making: It replaces intuition with evidence-based insights regarding production volumes and real-time market trends.
Unlocks Enotourism Revenue: It bridges the gap between agriculture and tourism, creating opportunities for higher-margin direct sales and visitor experiences.

Horizon Europe.

Integrated Data Sources: Combines private data from D.O. and Vi de la Terra Mallorca with open statistical sources like IBESTAT.
Sectoral Insights: Detailed exploration of production volumes, commercialization trends, and winery locations.
Strategic Synergies: Designed to promote collaboration between the agricultural sector and the tourism industry.